More Posts tagged with "Discoverability"
Publishing Lessons From Seth Godin
For the last twenty years, Seth Godin has innovated, pivoted and tinkered with publishing's business model. Here's his latest advice.
Why You Should Join the Author (R)evolution
There's an author revolution, read evolution, going on. Authors must adapt, expand and grow to succeed in this new landscape. On Feb 12, we plan to join the fray. Will you join us?
Guy Kawasaki On Self-Publishing, Marketing Your Book and Cheating
Guy Kawasaki has advice for authors who want to self-publish. He's got some attitude too, and he's not afraid to share it.
Why Barnes & Noble Should Stock Competitive Titles In Stores
Barnes and Noble won't be stocking Four Hour Chef, even if it's a best seller. That's a bad strategy, from a reader's perspective.
Don't Get Fooled By the Fakes of Publishing
If I told you, publishing can be a racket, you’d likely agree. But in your mind, the bad guys are the publishers and the victims are the authors. In the digital age, helped along by sleazy-cheesy marketers, it’s the readers who are the victims of the modern publishing racket. The perpetrators are ambitious authors, motivated by dreams of being published, donned a best seller and discovered by the general public.
What's Going on in Digital Book World 2012 in NYC (Day 2)
Today, I sat through several general sessions and panels at Digital Book World 2012. It was an enlightening experience for me, and several themes emerged over the course of the day.